New release The Grace Collection
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  • Watching out for us


    "Aaron Feder, a young man from Philadelphia, was recently accepted into medical school and wanted to celebrate the achievement by purchasing a new watch. A friend of his, who knew that Aaron was looking for an affordable watch with a classic and simple face, suggested that he should look into Daniel Wellington. Aaron, who did just that, initially came up empty handed.“I was surprised to f..."

    The interchangeable straps


    "The Scandinavian identity with its minimalistic design is most apparent when looking at a Daniel Wellington timepiece. The thin, stylish case works perfectly with the elegant leather straps, as well as the playful NATO straps. All of our straps are interchangeable, which means that you can easily alternate between all of your favourites. Go from leather to NATO, or vice versa, by using t..."

    The Classy Collection - Silver


    "By popular demand we are very happy to announce that the refined Classy Collection now is available in silver. The silver finish creates beautiful harmony between boett and the exclusive Swarovski crystal index. Available in all of our leather straps and three of our NATO straps, the design is clean cut and embraces classy femininity."

  • "The Daniel Wellington watch with its interchangeable straps speaks for a classic and timeless design suitable for every occasion."